Thinking about my major and the sort of designer I would like to grow into, I already have a clear view of the certain routes that do not interest me. I don’t believe that I would enjoy, or in fact, be any good at producing projects that are not serious, vanity items, or design as a luxury add on to the quality of a product. I am more interested in having something to say about a subject, to question and investigate, piece together gathered information to bring a greater clarity about a particular subject that I may be interested in or just want to know more about.
I then came across the chapter ‘The designer as reporter’ in Rick Poynor’s book 'Obey The Giant' which basically sums up what I want to do with my life!
'…A fully engaged visual journalism would require a significant shift of emphasis. It would be inner-directed and much less constrained. It would proceed from the designer's commitment to, and knowledge of, subject matter, themes, ideas, and causes outside design. Design would be an essential part of the story-telling process, much more fully integrated than is usually the case, but it would not be the point of the exercise…'
The process of gathering massive amounts of material and turning that into an accessible and enlightening final outcome is a challenge I would absolutely love to be faced with for a living. To be able to ‘achieve an editorial rhythm that is dense but not daunting, with genuine, page-turning impact’ excites me. This would require projects with deeper, less immediately obvious level of organisation and structure.
'The book's narrative and argument are in the fullest sense, functions of its design. If it was somehow possible to siphon off the 'design', one would be left with the shapeless, unrevealing mass..'
So we can say that our jobs as designers is another form of editing. ‘It’s about choice: what to discard, what to include, how all the elements interconnect. The most significant choice of all, because it precedes everything else, is choosing what the design will be about.’